Late Thursday, as rumors swirled regarding a shooting at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
Although the network is hardly a impeccable news source, her words resonated to many. It stands as one of the outlets where you can find grounded and largely reliable reporting – especially during fast-moving events such as the one taking place close to a New Hampshire storage facility.
A Vulnerable State Amid a Corporate Tug-of-War
But CNN, now 45 years old, finds itself in a vulnerable situation as two huge media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a major game of business acquisition, instead of as a question of what helps the information-seeking public.
“This is yet another example of the fundamental flaws with roots in decades of regulatory actions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The conjecture about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“The narrative is crafted as a financial tale with powerful individuals as the central actors, but there is hardly any discussion of the common good,” Pickard said.
The Additional Element: Political Influence
The CNN scenario is made more complex by Donald Trump’s opinions about a network he has frequently denounced as perhaps his main “fake news” foe.
Recall the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is part of why he appears to favor Paramount Skydance, which has made a hostile bid.
He has grounds to favor that suitor more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of More Uncertainty
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. This might be a relief to many at the network, but it’s hardly a guarantee of stability. That setup could pave the way for CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance wrote recently that anti-trust laws should disallow both deals.
“Either merger would be bad for the country, and both should be opposed by the government,” Wu stated.
The Core Challenge and a Path Forward
Whatever happens regarding CNN, the bigger problem endures.
“What we have now is a profoundly system hostile to democracy, but we must resist the belief that change is impossible,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and revised policy decisions can tackle it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that should not imply it will never happen.
Policies that strengthen independent news organizations, bolster local journalism, finance public media, and outlaw the accumulation of media power in a handful of hands are within reach – they are necessary for a robust democracy.
In the world of media ownership, size does not equal quality. And news organizations such as CNN must not be pieces in the most recent merger game.